Bandhan Creation's city store launched

10 Apr 2017

Sourav Ganguly, Former Captain, Indian cricket team and President of the Cricket Association of Bengal (CAB) inaugurated Bandhan Creation's Gariahat outlet. The store is located at 411/15, Hemanta Mukhopadhyay Sarani, Near Chandrani Pearls, Gariahat.
A one-stop destination, this unique fashion and lifestyle outlet offers a uniquely designed collection of apparels, home furnishing & decor, candles, decorative artifacts and accessories made by traditional handloom artisans from rural India. A perfect meeting ground for indigenous creativity and modern lifestyle, Bandhan Creation is a market - linkage initiative to put spotlight on the undiscovered talent of rural artisans and discover the right price of their products.
“The sale of every product from this store supports the livelihood of the artisans in West Bengal, Bihar, Odisha, Uttar Pradesh, Chattisgarh, Telangana, Rajasthan and a few other states. The plan is to turn Bandhan Creation into a national chain, marking its presence in most of the Indian states," said Nilima Ghosh, Managing Director, Bandhan Creation.
The collection of home furnishing, table-top items made of wood, cane are a connoisseurs' delight. Potochitra, dokra works, kantha stitches, applique, block prints, terracotta, ceramic and others find a new expression at this outlet. The collection of garments covers men’s and women’s range like kurta, kurti, tops, dupatta, stole, skirt, palazzo, jacket, shirt made from various fabrics including ajrak, bagru and dabu. The jewellery collection consists of fabric, stone, dokra and silver. (EOIC)