Blue Star launches inverter split AC

Unit gives cooling in decimals
Report by: 
EOI CORRESPONDENT
Kolkata
10 Feb 2017

Air conditioning and commercial refrigeration major, Blue Star Limited, has launched its new inverter split AC which gives cooling in decimals. With this launch, the company has set a new benchmark in the air conditioner industry by offering inverter split air conditioners that give the user precise cooling as desired so that one is always perfectly comfortable. The latest range of air conditioners from Blue Star provides the right match for every cooling requirement across residential, commercial and institutional segments.
Blue Star, which has over seven decades of experience in providing expert cooling solutions, forayed into the residential segment in 2011 and has grown from strength to strength, year-after-year in market share. Blue Star continues to grow around 30% in the current financial year which is faster than the industry growth, and currently assumes a market share of 11.5%. The company intends to continue its aggressive thrust in the room air conditioners market, aiming to gain a market share of 12.5% in FY18. 
Blue Star line-up of room air conditioners consists of over 135 models, with 40 of these models on the new technology inverter platform. The stellar array ranges in tonnage from 0.7 TR to 4.5 TR across 2-star, 3-star and 5-star models, as well as 3-star and 5-star inverter models. For markets which face harsh winters, there is also a complete line-up of inverter split air conditioners which cool in summers and heat in winters. 8 of the 19 models of 5-star inverter split air conditioners are equipped with a ‘smart’ Wi-Fi feature which enables the user to operate the machine from any place.
The new 5-star inverter split AC models not only give a 65% energy saving over 1-star fixed speed ACs, but also provide the customer with a high level of comfort since the air conditioner is designed to set temperatures in steps of half a degree (0.5°C). Some inverter split AC models even offer temperatures in decimals that vary by 0.1°C.