Toyota Kirloskar Motor launches the New Corolla Altis
Toyota Kirloskar Motor (TKM) announced the launch of its premium & global sedan– The New Corolla Altis. The new Corolla builds on Toyota’s legendary Quality, Durability and Reliability with significantly enhanced quality in every aspect of its design and engineering. The Corolla Altis is owned and appreciated by customers in some of the best cities in the world like Tokyo, Sydney, Shanghai, Moscow, San Francisco and Rio - de- Janeiro. The Corolla Altis is undoubtedly one of the most popular sedan which is sold in over 150 countries and has a base of over 44 million happy customers across the world. Crafted to exquisite perfection on the outside and designed to offer utmost comfort inside, the new Corolla Altis clearly inherits the legendary Corolla DNA in always evolving and being designed to meet the diverse needs of a global customer base.
The New Corolla Altis boasts of advanced and dynamic exteriors and prestigious interiors. The new stylish grille, LED headlamps, LED DRLs along with new 16.0 alloy wheels add to the dynamic look of the vehicle. The quality of the interior space is created by the newly designed Instrument Panel with Soft Touch Dashboard and the refreshed Flaxen interior colour.
Reiterating Toyota’s safety leadership positioning, the new Corolla Altis is equipped with 7 SRS airbags, Hill start Assist control, Vehicle Stability Control and an impact absorbing structure adding to the excellent cabin rigidity and occupant safety.
Available in an all-new dark sparkling luxurious ‘Phantom Brown’ colour, the new Corolla Altis will also be available in its existing colours of White Pearl Crystal Shine, Silver Mica Metallic, Champagne Mica Metallic, Grey Metallic, Super White & Celestial Black.
Commenting on the new launch Akitoshi Takemura, Sr. Vice President, Toyota Kirloskar Motor said, “We are delighted to be presenting the New Corolla Altis which has been developed keeping in mind, aspirations of a premium sedan customer. The Corolla Altis is one such true global Toyota model which is manufactured in 16 Toyota plants worldwide and owned and appreciated by customers in some of the best cities like Tokyo, Sydney, Shanghai, Moscow, San Francisco and Rio-de-Janeiro. The Altis embodies a prestigious and luxurious real sedan in India and is preferred by an elite set of customers. The new Corolla Altis offers the best in design and comfort making it a compelling combination of the brand’s passionate design, exquisite interiors and host of safety and convenience features. We are certain that the new Corolla Altis will further add to customer delight and our customers will continue to appreciate the new product as it has been appreciated by more than 44 million happy customers worldwide”.
Also speaking on the occasion, N. Raja, Director & Sr. Vice President, Toyota Kirloskar Motor said, “The Corolla Altis is a globally acclaimed bestseller sedan for Toyota. Not just across the world, but also in India the Corolla Altis has constantly been a leader in its class. A true sedan in the C segment in India, the Altis has captivated its customers and the market alike with its features like prestigious styling, luxurious and spacious interiors and a dynamic performance. Over the years the Corolla Altis has emerged as one of our strongest products in the country enabling us to strengthen our position in the premium C sedan segment with an average of over 40% segment share. We are confident that the new Corolla Altis will be successful in maintaining its unshakeable presence in the segment and also reiterate Toyota’s safety leadership positioning in India”, concluded Mr. Raja.